Why Snapchat?

• Young Audience: Reaches 90% of 13-24 year-olds in the US
• Daily Engagement: Users open the app 30+ times per day
• Unique Formats: AR lenses, filters, and full-screen video
• Lower Competition: Less saturated than Meta for many advertisers

Campaign Types

Snap Ads

Full-screen vertical video ads between Stories and in Discover. Swipe up for instant action.

Story Ads

Branded tile in Discover that expands to a series of 3-20 Snaps. Great for storytelling.

Collection Ads

Showcase multiple products with tappable tiles. Drive directly to product pages.

AR Lenses

Interactive augmented reality experiences. High engagement and shareability for brand awareness.